One of the hardest parts to starting a business is picking a name. Of course, many people use their own name, whether it's both their first and last name or just their last name for the business. But not all businesses use a personal name. Some pick a name that relates well to the type of business or use the type of business like "jewelry" or "accessories" in the business name itself.
Another way to get your creative juices flowing in the name game is to use an online name generator to help you come up with some ideas of what name to use. Check out this website that includes a couple different name generators to play around with to help you find a unique and perfect name for your business, no matter what it is. http://www.wordlab.com/name-generators/
Be sure to check on if the name is being used by another business, if it is copyrighted and if the website domain is available to buy because most likely, you will want a website, if not now, then eventually. Even if your website will just have information about your business, you will still want people to be able to find that information easily by typing in your business name online and finding your website, You don't want the name to fall among a large number of companies with similar names. For instance, when you google the name, make sure that there are not any names that are too similar to your business name. That way, when someone types the name in google, your company will pop up immediately. You don't want your business to come up on the 2nd or 3rd page.
Once you have a name picked out, it's time to design a logo. You can design one yourself or use a graphic designer to help you design a custom logo that will fit your business. Check out www.liquidreddesign.com for examples of logos.
My Accessory Business is a blog that highlights women who have their own businesses and gives business and marketing tips.
Brand name is the personality of the product or service that you are offering. It is one of the factors that convinces the customers to acquire your offer. Just be careful on creating your own name, as you don't want to confuse your markets.
ReplyDelete#Vernia@OneSixtyFourth.com
You can lose your business in the crowd when you have a vague name for it. As much as possible, make your brand unique, but simple. Describe your product in a word or two, without confusing your target customers.
ReplyDeleteEMediaCreative.com.au